# It's Happening! – Memory Card #32 👋🏻 We have hit that phase of the project ladies and gentlemen: It is all I want to work on.[^1] ![image](https://media0.giphy.com/media/huJmPXfeir5JlpPAx0/giphy.gif?cid=6c09b952zdswi2io4ai6x8sgqju20ujh43hh5axq9pind7sj&ep=v1_internal_gif_by_id&rid=giphy.gif&ct=g) I think about it when I am not at my desk. One hour I am editing the video, the next I am toying around with thumbnail concepts, and the next I'm noodling around on [[Taking a Chomp out of Creativity|my Chompi]] for some background music. Applying for jobs? I'm thinking about the essay. Folding laundry? I'm thinking about the essay. Lunch? Essay. Reading *The Order of the Phoenix*? Okay, that one I am thinking about how moody everyone became (besides Mad-Eye) and *then* I am thinking about the essay. This is good. My projects thrive on this ADHD-fueled focus. I am some third of the way done and the end is in sight. I had to pull myself away from a jam session just to write this letter before my self-imposed deadline was up. I suspect I'll slink back into the mines of creativity later this afternoon. Maybe this evening, should I find the energy. Remind me that next time we need to talk about my month-long YouTube Support issue that I really, *really* wanted to have solved before launching this essay. I've been meaning to share it. For now, it is 9:01 AM and I have got to pivot to the job hunt. Until next time... > [!email]+ Memory Card Newsletter > This letter is one block from the newsletter **[Memory Card](https://buttondown.com/MaxFrequency)** by [Max Roberts](https://www.maxfrequency.net/about). Thoughts? Send *me* an email at [email protected]. > > Max is the writer and producer behind [Max Frequency](https://www.maxfrequency.net), a place where he cultivates and curates curiosity—both for himself and for others—by delighting in the details and growing greatness from small beginnings. > > He's written a [[Chasing the Stick - The History of Naughty Dog during the PS4 Era|rich history and dive on the making of Naughty Dog's The Last of Us Part II]], celebrated the [[MFP23 - “A Passion for Smash” – Celebrating 15 Years of Super Smash Bros. Brawl with Peter Spezia|15th anniversary of Super Smash Bros. Brawl with the voice behind its hype]], and examined how [Zelda "stole" Fortnite's best mechanic](https://youtu.be/kc2l_9Fdpek). > > **Memory Card** is a real-ish time, raw, drip feed newsletter of his creative process for telling these stories. It’s *how* The Thing™ gets made. You can sign up below. (Look down) > > It's all powered by [Max Frequency](https://www.maxfrequency.net) and [patrons](https://www.patreon.com/maxfrequency). > > Wanna see The Thing™? [Check it out on YouTube](https://youtube.com/playlist?list=PLxCxW3Sbhy5ZzVOkvmfo4Rme41g6KzJOk). Read it on [The Blog](https://www.maxfrequency.net). > <iframe scrolling="no" style="width:100%!important;height:220px;border:1px #ccc solid !important" src="https://buttondown.com/MaxFrequency?as_embed=true"></iframe> [^1]: Not a great obsession when I am actively looking for a new joby job.