# PlayStation (and Nintendo) Raise All the Prices
Price increases come for us all these days. Only seems fair to document that both [Nintendo](https://www.nintendo.com/us/whatsnew/nintendo-switch-pricing-update/?srsltid=AfmBOooqHMfl_8LCgEgdjmfoTP2HU-j9T0YJlA5AHbSmlmvInoFiw93i) and [Sony](https://blog.playstation.com/2025/08/20/playstation-5-price-changes-in-the-u-s/) have increased the prices of their consoles just like [[Xbox Raises All the Prices|Microsoft did]] almost four months ago.
> "Similar to many global businesses, we continue to navigate a challenging economic environment. As a result, we’ve made the difficult decision to increase the recommended retail price for PlayStation 5 consoles in the U.S. starting on August 21."
> "Pricing for the original [Nintendo Switch™](https://www.nintendo.com/us/gaming-systems/switch/) family of systems and products will change in the United States based on market conditions, effective August 3, 2025. These include Nintendo Switch – OLED Model, Nintendo Switch, Nintendo Switch Lite and select Nintendo Switch accessories."
And here is a table for you all.[^1]
| Console SKU | Price "Yesterday" | Price Today |
| ----------------------------- | ----------------- | ----------- |
| Nintendo Switch Lite | $199.99 | $229.99 |
| Nintendo Switch | $299.99 | $339.99 |
| Nintendo Switch OLED | $349.99 | $399.99 |
| PlayStation 5 Digital Edition | $449.99 | $499.99 |
| PlayStation 5 | $499.99 | $549.99 |
| PlayStation 5 Pro | $699.99 | $749.99 |
Now the price delta between a maxed out Xbox Series X and a PS5 Pro isn't as funny. Oh well.
It feels wild that when I bought each of these consoles, I was buying them at their *cheapest* price. While these prices should be temporary, I wonder the impact these increases will have on current sales and how companies approach pricing their next consoles.
Nintendo is holding the line with Switch 2 at the moment. I think that is only because it *just* came out and already had its negative wave of feedback on the price. The fact a Switch OLED and the Switch 2 are just $50 apart now feels like a no brainer to upgrade to the new hotness.
The PS5 is [in-line with or exceeding](https://www.eurogamer.net/ps5-lifetime-sales-on-par-with-ps4-but-sony-relying-on-third-party-game-success) PS4's sales at the same time in its lifecycle—and the PS5 has always cost $100+ more than the PS4 did at launch. To maintain those kinds of sales figures at the much higher price is nutty. Now with the PS5 Pro pushing the $700+ price point, one has to wonder what the PS6 will cost in 2-3 years. Does this bump cause an aggressive reduction in sales? Or do those figures keep on marching and possibly encourage a higher starting price for the PS6?
Even Xbox isn't out of the woods. The new ROG Xbox Ally handheld launches in two months and the companies are [remaining mum on the price](https://www.ign.com/articles/microsoft-still-cant-say-how-much-the-rog-xbox-ally-x-will-cost-due-to-macro-economic-conditions-despite-announcing-release-date-and-availability-details) to figure out "macro-economic" conditions.[^2] The leaked pricing suggests $549.99 and $899.99, which is more than every possible home console option on the market today, even a PS5 Pro with a disc drive added on. [[blink.gif|What]].
In whipping this post up, I went back and read my piece [[Where Did the Price Drops Go|Where Did the Price Drops Go?]].
> "The console price drop hasn't disappeared; it's been relocated...
>
> ...The price cuts may be gone, but I think the pathways into the hobby left behind more than make up for an exciting marketing beat mid-generation. All of this research reminds me how accessible and affordable gaming really is now in my life. Sure, that's not a problem for 30-year-old me with a budget and disposable income, but it does make me a little jealous of the kids. I think the video game ecosystem has grown into something better that is accessible and accommodating."
I stand by my final assessment, but when the low-end of the widest price range in console pricing shifts upward...that's a bitter pill to swallow. I don't know how many will be willing to take it during this economic season.
[^1]: "Price Yesterday" is applicable to the PS5 consoles, but Nintendo raised their prices at the start of August.
[^2]: Reminds me of when the PS5 price was [[PS5 Price Appears to be in Flux|in flux]].